Digital Cadet provides industry sponsored digital marketing training culminating in job placement.


If this is you, in three short weeks we’ll provide the market knowledge, practical training, industry mentorship and contacts needed to launch you on your way. Launching your career through Digital Cadet will provide you with a significant advantage.

After successfully completing our three week course you will be interviewed by Australia’s leading digital marketing organisations such as Mindshare, emitch, Yahoo!7, ninemsn, ZenithOptimedia, The White Agency, News Digital Media and many more. Digital media is the fastest growing sector in the rapidly changing media industry.

In 2007 over $1.3 billion was spent on online advertising in Australia and now is the right time for you to get on board.

 

It’s your springboard to digital marketing success.
“The Digital Cadet course allowed me to expand my knowledge of the digital media industry and provided me with introductory training in the various tools used in the industry. I gained a good understanding of how different organisations operate as well as their culture. Overall, the Digital Cadet course was an amazing learning experience and I now have a great job at ZenithOptimedia.”

Kha Nguyen, Digital Account Coordinator
ZenithOptimedia

 

Go to: digitalcadet.com.au for more details.

 

 

The Digital Cadet course has been developed to give you a significant knowledge and skills advantage in establishing your digital media career. Three units are interwoven to keep the course engaging and challenging over the 3 weeks.


Unit 1. Market Knowledge

  • Digital Marketing History
  • Australian Market Landscape
  • Latest Facts & Trends
  • The Creative Difference
  • Campaign Processes
  • Campaign Strategies
  • Research Methods
  • Universal Search
  • Impact of Web 2.0
  • Case Studies

 

Unit 2. Practical Skills

  • Creating Campaign Material Instructions
  • Developing Digital Media Plans
  • Campaign Reporting & Optimisation
  • Creating Sales Proposals
  • Formulas for planning  and evaluating media
  • Using Industry Recognised Research Tools
  • SEM (Search Engine Marketing)
  • Market Leading AdServing Tools
  • Introduction to Sales & Presentation Skills
     

Unit 3. Industry Employment

  • Interactive presentations from Australia’s leading digital marketers - your potential employers during the course.
  • Industry employment interviews with leading digitalorganisations